Thinking in Public

Assignment Context: Research paper analyzing the 2023 Merger Guidelines and their application to the proposed Kroger-Albertsons merger.

Overview: An examination of how antitrust regulation must evolve to fit the requirements of our rapidly changing modern economy, as evidenced by the FTC's blocking of the Kroger-Albertsons merger. The paper explores market definition challenges in the grocery industry and recommendations for future merger guidelines.

Assignment Context: Case analysis examining growth strategies for Patel Brothers, a family-owned Southeast Asian grocery chain.

Overview: Strategic marketing recommendations including digital transformation through loyalty programs and e-commerce, foodservice expansion, and strategic partnerships to capture market share, increase customer trips, and expand into the West Coast market.

Assignment Context: Case analysis exploring brand positioning challenges for Grand Seiko, a Japanese luxury watch brand competing against established Swiss watchmakers.

Overview: Bold recommendations for total rebrand embracing Japanese heritage, partnership reevaluation, and strategic positioning to differentiate from European luxury watch brands while addressing technology disruption in the watchmaking industry.